My boyfriend and I stumbled upon Freshpet this past weekend. After reading the ingredient lists (impressive!!) we decided to try the small dog "tube" of Chicken, Veggie & Rice. As soon as we got home, we cut off a slice, and divided it between our two female Bugs (Boston Terrier/Pug X, ages 2 & 6, respectively). Our older girl, Mindy, inhaled it and our picky eater, Peanut, sniffed it a few mnutes and then she loved it!! :) Next I'll invest in the cat food. I'm quite confident that our 2 "hoovers", Oliver (2.5 years) & Lucy (1 year) will approve!! We're sooo excited we found Freshpet!! :)