We have a very picky 5 year old chihuahua who has never been too keen on treats. We've spent so much money over the years buying him different things to try and he's never shown any interest. We gave up, until recently when we found Dog Joy. We bought it thinking, 'this is going to be a waste of money', but we gave it a shot anyways. Boy were we wrong! He absolutely loves his Dog Joy chicken treats!! W e've also bought him Dog Joy beef treats and he loves them too! We are very satisfied with your product and every time we're at the store, we make sure to never forget to take a bag of Dog Joy home!