My dogs really love your food and I'm so glad that you have now made larger bags/rolls of the Vital. It really helps with the cost. I wish it was priced lower though.. I'm hoping for that in the future as more people realize that feeding kibble is just wrong. My dogs LOVE this one. The mix of ingredients is perfect for them. Cranberries are so healthy for the urinary tract system, so it's a great idea that you put that in. Thanks!